Raise your hand if you’ve been here before, you want to make a change in your life, so you set a goal. Maybe it’s to eat more protein, or move your body more, or maybe it’s a professional goal, like increasing the sales in your small business by 50%.
You come up with a plan to do the thing, but that plan only includes meeting that goal in a best-case scenario and it doesn’t account for the inevitable setbacks and challenges unique to your lifestyle or schedule, setting you up for failure. Goal, forgotten. Confidence, diminished.
Yet, sometimes all you need to attain your goals is a killer plan, guidance, plenty of support, and someone to hold you accountable to make sure you follow through. If you don’t have a superwoman, or superman, in your life to help you do this, don’t worry, there is someone like this that exists, and you may be able to work with her.
Meet your new coach bestie
Sam Hyndrich is the woman behind Your Accountability Bestie, a coaching business she created to help people reach their fullest potential. Although that’s a succinct summary of her business, it doesn’t give the full picture of who Sam is, what she does, and the kind of impact she has on her clients.

In terms of her coaching style, the self-described chameleon is like a caring family-member, no nonsense, empowering coach, enthusiastic cheerleader, and a badass bestie, all in one woman.
When someone decides to work with Sam, they’re getting more than a person believing in them, they’re getting her expertise as well. Also a personal trainer, she can create exercise and meal plans, as well as provide advice, pep-talks, and actionable steps clients need to take to achieve their personal and business goals. Beyond that, her clients receive unwavering support, which is something that can really push them forward, especially in the initial stages of chasing a goal.
Now in its fifth year, Your Accountability Bestie is helping people transform their lives, one day and one goal at a time. Although she mainly works with women, Sam has also helped male clients work on everything from growing their business to achieving fitness goals.
“I feel like I bring something to the table when it comes to understanding transitions or seasons of life,” she explains. “I feel like I’ve lived through many seasons, so I can relate.”
Working with women in particular is something that she understands, and her client base tends to be women who are in a season of transition in their life. Many times a woman will seek out her coaching services because she’s tired of fad diets or viral workout trends that don’t work, and is seeking to make a lasting, effective change in her life.
Identifying the real issue
“I’m not just giving people meal plans, I am truly trying to help them through every part of their life. It always come down to the deeper issue,” she says.
That deeper issue of why someone can’t follow through with a plan usually boils down to something within a person’s lifestyle, like a schedule mismatch. So when Sam’s crafting plans to help clients reach their goals, those plans will be tailored so they’re achievable in addition to maintaining things like work and family commitments, take into consideration a person’s schedule, and even their preferred forms of movement.

Through her initial consultation process and continued contact with her clients, there’s a relationship that gets fostered. The support, encouragement, and strategy all come from a place of not just wanting to see a client succeed, but also the belief that they’re worthy of more. And, there’s a reason the word “bestie” is part of her business.
While she’s technically a coach and personal trainer, in actuality, Sam is much more than that. She’s there for her clients providing whatever kind of guidance they need on any given day, sometimes, that means uplifting words and sometimes it’s tough love, just like what you’d expect from a close, trusted friend.
“Sometimes they need a hype woman, sometimes they need me to be the sargeant giving tough love.”
No matter if it’s encouragement or tough love, it all comes from a place of knowing what’s it’s like to walk in her clients’ shoes, since several years ago Sam changed who she was from the inside out. Her business was born from that experience, along with her passion for helping others reach their fullest potential.
A bigger impact
Just as there’s deeper issues that hold a client back when they’ve failed on their own, often the goal itself can be highly personal and connected to a bigger why beyond the scale. One recent client set a goal for weight loss – and that goal wasn’t only about fitting into smaller clothes, but rather fitting comfortably on amusement park rides for a family trip.
Although her client was pleasantly surprised to be able to fit on those rides in comfort, “she was texting me from the parks like ‘Sam, you’re never going to believe this’,” Sam recalls.
But Sam says she wasn’t surprised, because her client remained committed to showing up for herself and executing the meal and exercise plans, which is what it takes to create a change.
“The plans I put together have a 100% chance of working, if you do it,” she explains. “It’s going to work because I’m going off science, not a cleanse or fad diet. If you move more than the amount of calories you take in, then the number on the scale will get smaller.”
The future of Your Accountability Bestie
Yet another way Sam plans to grow relationships with her clients is by bonding through movement. Currently, she’s working on building a gym in her home garage, and once it’s complete, she envisions it as a judgement-free workout space where she’ll hold small group fitness classes for her female clients.

Her vision also includes those clients forming friendships, while they sweat together, vibe out to an inspiring playlist, and “do stuff that reminds them that they’re a bad bitch.”
Interested in working with Sam or learning more about her business? Find her on Facebook and Instagram, or visit her website to get started on crushing your goals.